Fitch opens Paris office with digital partner Ampersand

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By Natalie Mortimer, N/A

June 6, 2014 | 2 min read

Global retail and brand consultancy Fitch has opened a Paris-based office in a joint venture with its integrated digital partner, Ampersand.

The partnership signals the expansion of Fitch’s digital offering and is the company’s first French office in its 42-year history.

David Blair, Fitch MD EMEA says: “French brands and retailers are some of the biggest and best in the world. We’re looking forward to developing our business there, and simultaneously develop our digital offering.”

The Paris office will offer Fitch’s full range of strategic and creative solutions in retail and branding and is headed up by studio director Cécile Gradeck and digital design director Guillaume Choupas.

It is currently working with brands including Adidas, Naked Heart Foundation and Dell and previously produced work for Ford, Swarovski, Stella McCartney and Gucci Group.

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FITCH is a global design consultancy that influences the world around you by translating brand into consumer experience.

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