The Drum Awards for Marketing - Extended Deadline

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By Ishbel Macleod, PR and social media consultant

June 5, 2014 | 1 min read

Customers should expect more from their smartphones, a series of new video ads for Samsung states.

Created by Jam, the trio of videos show people discussing the restraints of their phones – with one woman who types the wrong things and whose life is made better by finding the full sized keyboard of a Samsung Galaxy Note Pro.

Another of the ads shows a man who feels 'shut in a box' with no room to move until he finds the Galaxy Note Pro.

Samsung Jam

Content created with:

Deep Focus London

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