Infectious Media appoints head of analytics and data science to its team
Infectious Media has appointed a doctor to its team, with Dr Roy Rosemarin taking up the role of head of analytics and data science.
In the newly created role Rosemarin will be responsible for the strategic development of advanced machine learning algorithms and statistical techniques to drive the efficiency of the company’s proprietary bidding technology.
“This is a very exciting role, uniquely fitting my skills, experience and interests,” he said.
“Infectious Media has an unparalleled reputation for innovation in real-time advertising. So the opportunity to influence the development of the company’s unique technology and work with their team to deliver a great service to leading advertisers was one I couldn’t resist.”
Having previously held the role of data scientist at both Dain Capital and byyd, the new role will see Rosemarin lead a cross-functional team tasked with expanding client insight.