Ad of the Day: Boots - Eight Women

Hmm. Apparently, these eight women didn't look in a mirror once for a whole month in order to test the efficacy of a Boots No 7 anti-ageing serum. Apart from finding this a bit hard to believe, we also found their reaction a bit excessive when they finally did see their faces again. Not because they were faking it, but because they were most likely reacting to a nice make-up job viewed in flattering light rather than anything the serum had done.

Ad of the Day is in association with David Reviews.