The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Author

By The Drum Team, Editorial

May 2, 2014 | 1 min read

Yet another fairy tale cipher gets an airing in the latest animated ad for Cif.

This time it's Sleeping Beauty, who awakens to discover she's been dozing like a drunken slattern after a heavy night at Cinderella's ball.

What will her prince think when he sees this midden of a room? Fortunately, she can clean up with Cif Express, which is also an allegory for the restoration of her own purity.

Ad of the Day is brought to you in association with David Reviews.

Cif

More from Cif

View all