The Drum Awards for Marketing - Extended Deadline

-d -h -min -sec

Bald Cartoons - Snoopy, Popeye, Hello Kitty and Garfield shave their heads in support of children's cancer charity

Author

By Stephen Lepitak | -

April 20, 2014 | 1 min read

A campaign for the Brazilian Cancer Hospital, GRAACC, has seen favourite children’s cartoon characters Garfield, Snoopy, Popeye and Hello Kitty shave their heads in an effort to build awareness.

The campaign, developed by Ogilvy Brazil, will use the characters in an effort to generate awareness and support children in the country who are battling the disease. A campaign website has also gone live to allow visitors to donate and pledge support to the charity.
Posters of the many world famous cartoon characters as they look bald, are also available to be printed.
Other cartoon characters include The Phantom, Mr Potato Head and characyers from Rio 2.

Trending