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JD Williams Account Win

Internet and catalogue retailer JD Williams appoints ZPR to handle PR activity

By Angela Haggerty, Reporter

April 7, 2014 | 2 min read

Internet and home shopping catalogue retailer JD Williams has appointed ZPR to handle PR activity.

Appointment: ZPR will handle PR activity

The specialist retail and fashion agency will work with the company’s newly appointed director of global communications, Ed Watson, and in-house marketing team to promote its autumn/winter 2014 range.

Zaria Pinchbeck, managing director at ZPR, said: “We look forward to working with Ed and the team to help JD Williams create an authoritative buzz, awareness and respect in the fashion world for what is a truly inclusive brand, yet currently a relatively unknown one in the media, in spite of its vast and loyal customer base.”

The 140-year-old retail company is part of the N Brown Group and has more than two million customers and 4,000 employees.

JD Williams Account Win

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