Isobar UK recruits VCCP’s Jon Boardman as managing director
Digital marketing agency Isobar has recruited VCCP’s partner and group business development director, Jon Boardman, for the new role of managing director.
In the role Boardman will partner with Nick Bailey, the CEO and ECD, and Pats McDonald, the chief strategy officer, in the leadership of the agency.
Commenting on Boardman’s appointment, Bailey said: “We identified Jon early last autumn as the partner we were looking for in leading the business to its next stage of development. Isobar has built extraordinary momentum in a short period of time and I’m excited to see that accelerate under the influence of the powerful skill set that Jon brings from his exceptional integrated experience at VCCP. We’ve had a long, respectful wait for him and we’re raring to get on with it.”
Boardman, who is set to join Isobar on 14 May, will take on all client and commercial management duties allowing CEO and ECD Nick Bailey to apply more focus to the company’s strategic creative output.
Isobar’s account handling and finance leads will report in to Boardman, with Boardman reporting to Nick Bailey.
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