Facebook VOD start-up Screenburn Media furthers expansion with $500k investment
London-based Screenburn Media, a Facebook video-on-demand (VOD) platform which enables the sale of video content from a Facebook page, has announced $500,000 of angel investment as Zodiak Rights chief executive, Steve Macallister, and Arts Alliance Media CEO, Howard Kiedaish, are appointed to the board.
Having previously worked with Paul McCartney and The Rolling Stones, the investment will enable Screenburn Media to move forward with its business plan. Screenburn director and founder Tom Raffe explained: “Content owners may already have thousands or even millions of fans on Facebook, the app works very well to monetise this existing audience.
“The app also takes full advantage of Facebook’s sharing functionality to find new fans and increase distribution to a nationwide or worldwide audience. This funding is a great qualification of our business model and plans for this year.”
In addition to the funding Screenburn Media has also expanded its board of directors with Macallister and Kiedaish coming on board to advise the company.
Mcallister commented: “There’s no question that much of the future of long form video content lies with digital streaming. Screenburn is exciting because it offers content owners an opportunity to reach out to people already engaged with a brand or a particular release online. In an age where physical releases are seeing a downward turn, finding additional revenue streams is now a real priority for many companies looking to promote content.”
Kiedaish added: “I’m looking forward to working with them as the company continues to mature and build on its existing portfolio of work.”
Since its launch in December 2012 with Soda Pictures to release Pete Doherty’s debut feature ‘Confessions of a Child of the Century’ Screenburn Media has released over 200 films on Facebook for distributors worldwide.