Ad of the Day: Homebase - Decor
A terrific new direction for Homebase sees a family redecorating their home using a starting point so many of us have begun with ourselves. Tearing a corner of wallpaper which turns into a great swathe revealing older paper underneath, a dad sets the scene for the store to show off all kinds of ideas for transforming your home. Beautifully done.
Creative agency Leo Burnett
ECD Justin Tindall
Creative director Rik Brown / Jon Fox
Creative Laurie Smith / Steve Robertson
Account team Darren Thomas / Gary Simmons / Victoria Reiz / Dan Gilroy
Planner Matthew Watts
TV producer Bruce Macrae
Film production Academy Films
Director Conkerco
Producer Mark Whittow-Williams
Photography Ben Magahy
Production manager Tabetha Glass-Jackman
Editor Nik Hindson @ The Assembly Rooms
VFX Electric Theatre Collective
Sound Design Soho Square Studios
Media agency Mindshare
Media planner Mark Baschnonga