5 February 2014 - 12:00pm | posted by | 1 comment

Ad of the Day: Bell's Whisky - The Reader

On the face of it, this seems a rather unlikely topic to associate with whisky, whether a standard blend or an upmarket single malt. But then, this isn't concerned with British cultural references. It's from South Africa and follows the journey of a black father spurred into literacy by the desire to read his son's published work, prominently displayed in the window of a bookshop.

Creative Agency: King James (Cape Town)
ECD: Devin Kennedy
Creative Director: Mike Wilson
Creative: Cameron Watson
TV Producer: Caz Friedman
Film Production: Velocity Films
Director: Greg Gray (repped by Mustard)
Producer: Helena Woodfine

Ad of the Day is brought to you in association with David Reviews.

Comments

5 Feb 2014 - 13:35
josephliu's picture

Really nicely done. One of the best ads I've seen in a long time. A nice story, brilliantly executed.

1
0

Please sign in or register to comment on this article.

Latest Projects from the Profile Hub

Glasgow University College of Arts Knowledge Exchange - communications strategy

20/11/2014
The College of Arts Knowledge Exchange is a leading-edge...

In The Snow Magazine Front Cover

20/11/2014
Front cover from a fashion shoot in Zermatt earlier this...

Cuckoo Design - HeadSpace

17/11/2014
If you want to work through your brand challenges and turn...

Welsh Blood - Precious Concept

17/11/2014
Description The Welsh Blood Service organises the...

Pentland / Ted Baker – AW14 footwear photography

14/11/2014
Pentland is behind some of the world’s best-known sports,...