Vevo, the music video and entertainment platform, has appointed James Cornish to the role of UK sales director.
Based in the London office, Cornish will manage the 12-member sales team and has been charged with leading and developing Vevo’s UK’s market sales proposition including driving and diversifying advertising revenues across its digital properties; creating creative commercial opportunities around music video and original content and furthering Vevo’s strategic partnerships with advertising and media agencies in the UK.
He said: “I'm incredibly excited to be joining what is a fantastic team at Vevo. There simply isn't another opportunity in market - with Vevo’s scale - to connect brands and advertisers with premium video experiences around the one of the most powerful and influential media – music.”
Prior to Vevo, Cornish was sales director at Virgin Media.