Vevo adds James Cornish to team as UK sales director
Vevo, the music video and entertainment platform, has appointed James Cornish to the role of UK sales director. Based in the London office, Cornish will manage the 12-member sales team and has been charged with leading and developing Vevo’s UK’s market sales proposition including driving and diversifying advertising revenues across its digital properties; creating creative commercial opportunities around music video and original content and furthering Vevo’s strategic partnerships with advertising and media agencies in the UK. He said: “I'm incredibly excited to be joining what is a fantastic team at Vevo. There simply isn't another opportunity in market - with Vevo’s scale - to connect brands and advertisers with premium video experiences around the one of the most powerful and influential media – music.” Prior to Vevo, Cornish was sales director at Virgin Media.