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Flybe

Flybe’s director of marketing announces plans to leave business

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By Ishbel Macleod, PR and social media consultant

January 20, 2014 | 1 min read

Flybe has today announced that Simon Lilley, its director of marketing and ancillary revenues, is set to leave the business.

Lilley launched the Flybe brand in 2001, and was involved in its £9m repositioning in April 2012.

Paul Simmons, Flybe chief commercial officer, said in a statement: “Simon has been discussing his future plans and aspirations with us over recent weeks and feels it is now the right time to move on after 14 years at Flybe.

“Simon not only launched the Flybe brand in 2001, but has since been instrumental in building Flybe’s emergence as a major player in the UK aviation sector. Under his management, Flybe has delivered revenues through retail-led marketing programmes and ancillary revenues that now are globally recognised.

“I would also like to take this opportunity to recognise the contribution Simon has made over recent months in shaping and preparing for the new look Flybe that will start to emerge in 2014.

“The Board all wish Simon every success for the future.”

It is currently unknown when a replacement will be announced.

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