EDF Energy appoints The Red Consultancy to handle consumer PR
EDF Energy has appointed The Red Consultancy to handle its consumer PR, following a four-way pitch.
As part of the three year contract, The Red Consultancy will run day-to-day press office activity and build awareness of the company’s sustainability work, as well as raising the profile of the company itself and its ‘Feel Better Energy’ brand proposition.
Andrew Brown, EDF Energy's brand, sustainability and external comms director, said: "The Red team demonstrated that they have an impressive understanding of the challenges and opportunities we face within the industry.
"They bring with them a wealth of strategic knowledge, creative energy and consumer PR expertise which we believe will serve us well over the next three years. We very much look forward to working with them.”
The account was previously held by Weber Shandwick.
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