Workshop Australia designs pregnancy care TV spot
Workshop Australia has designed a TV spot for client Healthdirect Australia's hotline service Pregnancy Birth & Baby.
Workshop Australia designed the campaign
The TV spot was directed by Zia Mandviwalla of Curious.
"This script offered us an exciting opportunity to explore storytelling through a unique perspective - through the eyes of a baby,” Mandviwalla said.
“It was great to work with an inspirational creative team who took a bold approach and we had a lot of fun bringing this to life. Parents all over Australia are going to find this such an invaluable service - I am thrilled to have been a part of the project."
The TV spot can be viewed here.