Australian appointed as CEO at Saatchi NYC
Australian Brent Smart has been named as CEO of Saatchi & Saatchi New York, where he was formerly incumbent worldwide managing director.
Brent Smart
He takes over from Durk Barnhill who moves into the business development director on role.
"Brent has a record as an outstanding agency leader, a strategic and eloquent contributor in our boardroom, and a fearless producer of work that is equally creative and commercial," said Kevin Roberts, CEO Worldwide.
Smart said: "I'm thrilled to have the opportunity to lead this iconic agency. We have a great team, we work on great brands, we can do great things.
"There has never been a more exciting time to be in our business. There is a big canvas for our creativity as we go way beyond ads to making things that are truly useful, that's how consumers fall in love and ultimately, how we build our clients' businesses."
Smart formerly worked at BBDO in New Zealand and then New York.