What makes the perfect Business Development Manager? Find out in today's MiNetwork webinar at 3pm

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By The Drum, Editorial

October 31, 2013 | 3 min read

MiNetwork is hosting a webinar at 3pm today, which will look at how agencies can make sure that they take the right approach to winning new business and, more importantly, ensure that they have the right person in place to bring new clients into their agency during 2014.

Flannery will reveal his tips on recruiting a new business person

New business expert Trevor Flannery will outline the various approaches agencies can take with regards to developing new business and highlight some of the advantages and dangers of each approach.

As Flannery explains: “Where new business development sits within your agency will very much determine the type of person you are likely to attract and the degree of success you will have. Likewise, understanding what makes a successful game plan will help you decide whether you need to look for a new business manager or whether you have the capabilities within your team to develop your existing clients further and stimulate new leads from cold.

“It’s not simply a case of understanding what attributes make a successful new business development person but it’s equally important for many agency owners to understand what new business development comprises. Creating the right environment and having the right strategy in place to support the activities of the new biz person is crucial. It’s not only crucial in helping introduce new business into the agency but it’s also helps protect the image and reputation of your agency.”

The one hour webinar will take place on Thursday 31st October at 3pm and is available free to all MiNetwork members. The webinar is also available to non-members priced at £55, which includes the live webinar and Q&A, access to the recorded webinar to view afterwards and the full slide deck.

If you are a member of MiNetwork and would like to attend this webinar please email Richard Draycott. To buy your ticket to this webinar please click here.

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