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Minister joins Minogue in tribute to Vegemite on 90th birthday

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By Steven Raeburn, N/A

October 25, 2013 | 4 min read

Iconic food brand vegemite has celebrated its 90th birthday today, receiving congratulations from media and marketing figures across Australia, including the Australian government.Small Business Minister Bruce Billson issued an official statement praising the brand’s entrepreneurial spirit and ‘Aussie grit and determination’.“Vegemite is as unique to Australia as the croissant is to France, the hot dog in the US and spaghetti is to Italy.“Australia has been home to Vegemite since 1923 around the same time construction started on the Sydney Habour Bridge and Old Parliament House, so it has a special place in the nation’s history.“What the Vegemite story shows is that with some Aussie grit and determination anything is possible in business.”He added that the incoming coalition is “keen to help out where it can.”Danni Minogue, JWT and Athletics Australia were amongst those offering congratulations.

The iconic brand is 90 years old

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