The Drum Awards for Marketing - Extended Deadline

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Cancer Research

Ad of the Day: Cancer Research - Moments

Author

By The Drum Team, Editorial

October 18, 2013 | 1 min read

This quietly lovely film for Cancer Research is a gem. From the music to the shallow depth of focus, it approaches its subjects obliquely so that while we hear their experiences of receiving the "all clear" we only glimpse the people themselves. It's a superb way to bring home both how mundane and how remarkable it is to be alive.

Agency: Abbott Mead Vickers BBDO

Creative Team: Toby Allen / Jim Hilson

TV Producer: Verity Elvin / Claire Toms

Film Prod Co: Rogue Films

Director: Finn McGough

Producer: Maddy Easton

Dir of Photography: Jaime Feliu-Torres

Production Manager: Kelly Ross

Post-Prod House: The Mill

Editing House: tenthree

Editor: Mark Burnett

Cancer Research

Content created with:

AMV BBDO

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