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Recommended Agency Register hits 20,000 client ratings milestone courtesy of Sony Europe

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By The Drum Team, Editorial

September 26, 2013 | 1 min read

The Recommended Agency Register notched its 20,000th client rating this week when Sony Europe rated the services of Crown creative agency.

RAR uses client feedback on agencies to help other clients to identify agencies that excel at specific marketing disciplines.

Tracy Harris, the campaign manager at Sony Europe who left the landmark rating, said: "I was very happy to rate Crown via Recommended Agency Register because they deserve the recognition and I hope that becoming a recommended agency will help their business the way they have helped ours."

RAR managing director Steve Antoniewicz added: "Normally the busiest time for ratings is the new year as this is the time that agencies look to boost their ratings in the run up to our customer service awards.

"However this month we’ve had over 700 ratings being made by clients, so the rate at which we are amassing information is increasing. This gives us even more opportunity to help a wide range of clients make informed decisions about agencies.”

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