Borrelle, ex-CEO McGarry Bowen, joins Kohnstamm at Pitney Bowes
Bill Borrelle, who suddenly left as CEO of McGarry Bowen in New York last month, is joining Pitney Bowes as senior VP-brand strategy and integrated marketing communications.
Bill Borrelle: Fast move
He'll report to Abby Kohnstamm. Together the duo "seem to be marking a new day in the marketing suite at the tech solutions giant," said AdAge.
Kohnstamm is also relatively new, having joined Pitney Bowes a exec VP-chief marketing officer this past May.
Kohnstamm described as "a legendary exec in the ad world" made her mark in more than a dozen years at IBM. Before that, she was at American Express.
Borrelle starts his new job on September 30 . He'll be responsible for the company's brand and digital media strategy, marketing communications, advertising and events.
Kohnstamm said in a statement: "Bill has a strong track record of global brand building and integrated marketing communications development across mass and targeted channels, with both consumers and businesses."