BBC review calls for children’s programming to be aired after seven
A BBC Trust review into the broadcasters children’s programming has concluded that some shows should be aired after 19:00.
At present both CBBC and CBeebies are switched off after this time but the Trust noted that ‘some 4.5 million 4-to-12 year olds’ are still up watching television.
To reach this audience it is proposed that content aimed at older children be broadcast on BBC One and BBC Two to extend the current offer.
Despite this both children’s channels were praised by the Trust for their ‘high quality content’ and ‘focus on learning and development’.
Older children however were found to be more reluctant to engage with the channels.
BBC Trustee Alison Hastings said: "We heard an overwhelming amount of praise for the BBC's children's services, both from their young audiences and from adults, and it's clear that CBeebies and CBBC have earned their place at the heart of many families' viewing habits."