A cheeky Nokia tweet poking fun at its rival Apple has gone down as one of the most retweeted brand tweets ever.During Apple's much-hyped launch event for its new iPhones earlier this month, Nokia momentarily stole the limelight with a timely tweet pointing out the similarity between the newly unveiled iPhone 5s colour phones and its own range of bright designs.The two-word tweet from Nokia's UK account - "Thanks, #Apple" - accompanied by a picture declaring "Imitation is the best form of flattery" quickly went viral and has since garnered an astonishing 38,000 retweets. A Twitter staffer has confirmed that puts it in the top echelons of marketing tweets in the site's history.
But having scored more than double that number of retweets with its iPhone backhander, Nokia's UK social media team can now boast about not just stealing Apple's thunder - but Oreo's too.
Power out? No problem. pic.twitter.com/dnQ7pOgC— Oreo Cookie (@Oreo) February 4, 2013