MEC brings back former MoneySupermarket exec, Ben McKay, as MD organic performance
MEC has appointed MoneySupermarket’s former head of SEO and social media, Ben McKay, as managing director of organic performance.
McKay, who in 2011 held the position of SEO director at MEC, has been tasked leading a team of 40 in the agency’s Organic Performance team across the Manchester and London offices to develop insight and high-value content marketing executions to increase online visibility for MEC clients.
McKay, who said he was “delighted” to be rejoining the agency, reports to Mick Style, managing director, MEC Manchester. Style said: “He brings a fantastic perspective of client-side experience from leading one of the most well respected online content marketing teams. He has an enviable reputation and is the right person to drive our Organic Performance services through their next stage of development. Not least, he’s also a great guy to have back in the team.”
McKay’s work as head of organic performance at MoneySupermarket saw him develop a strategic vision to improve online visibility, which ultimately led to significant revenue growth for the price comparison site.
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