17 September 2013 - 11:47am | posted by | 0 comments

Scottish Rugby appoints MediaCom Edinburgh for media account

Scottish Rugby appoints MediaCom Edinburgh for media accountScottish Rugby appoints MediaCom Edinburgh for media account

Scottish Rugby has announced the appointment of MediaCom Edinburgh to handle its media planning and buying.

MediaCom Edinburgh will begin its work for the governing body for rugby union in Scotland in support of the Autumn Tests campaign, which will see Scotland take on some of the best teams in the world in South Africa and Australia.

Announcing the appointment, Toni Blackhurst, head of marketing and commercial partnerships at Scottish Rugby, said: “We are delighted to be working with MediaCom on the coming season’s campaigns and in particular on developing an inventive multimedia strategy which will engage with fans across the ages and inspire Scotland through Rugby."

David Shearer, managing director of MediaCom Edinburgh, added: “We’re really pleased to be part of the Scottish Rugby team and are looking forward to helping create even stronger connections with fans.”

MediaCom Edinburgh was appointed following a three-way pitch.

Don't miss out... Get your Media news by email

See all specialist newsletters

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

New Forest National Park - Young David Attenborough discovers the Tech Creche

21/08/2014
Research conducted by the New Forest National Park...

Case Study | Building Blocks

20/08/2014
Building Blocks's Operations Director and Co-Founder, tell...

Social Media Training

18/08/2014
We love to share what we know and what we've learned about...