A completely off-the-wall Norwegian ad for the fast food chain gets a big thumbs-up from us. A young man strolling along a beach as he unwraps his burger is startled when a genie suddenly appears before him. But it's no genial genie - this one wants to know what the young man is prepared to give up in order to keep his tasty meal.
A couple of years ago, a film was released called Perfect Sense, although it didn't make much noise at the box office. An unsung gem, it starred Ewan McGregor and was about a mysterious pandemic which, over time, made everyone lose their senses one by one. We wonder if this may have been inspired by it?
Agency: Try/Apt (Oslo)
Creative: Stian Johansen / Janne Brenda Lyso
Production Co: Standart
Producer: Pal Asberg