Twitter begins plans for Stock Market listing
Twitter's long awaited stock exchange floatation has begun, as the company tweeted to announce that is had filed papers in the US.
All that he been said officially by the company has emanated from a single Tweet, which stated: "We’ve confidentially submitted an S-1 to the SEC for a planned IPO. This Tweet does not constitute an offer of any securities for sale."
According to forecasts by eMarketer, the company will make $582.8m in global ad revenue this year, a figure it forecasts to grow next year by 102 per cent as mobile adoption continues.
It is also forecast that through mobile advertising alone, Twitter will earn over $308m this year, an increase of 123.2 per cent from $138m made in 2012.
Earlier this week, the company also announced the acquisition of programmatic trading company MoPub.
The move to float in the Stock Market follows that of Facebook last May.