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Trustpilot appoints Tomorrow People to handle inbound marketing as it plans UK expansion

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By Jennifer Faull, Deputy Editor

August 29, 2013 | 1 min read

Trustpilot, a consumer review platform headquartered in Denmark and operating in 24 countries, has appointed Tomorrow People to handle its content and inbound marketing strategy as looks to grow in the UK.

Tomorrow People has been tasked with delivering an integrated digital strategy that will target both consumers and merchants.

Jan Vels Jensen, chief marketing officer at Trustpilot, said: “In today’s self-service culture it is essential to have a content marketing strategy to get to the table at all. We were looking for a creative, and result-driven content/inbound marketing agency.”

He added: “Tomorrow People were the right fit on both counts. We are very happy to be working with them to increase awareness in the UK market.”

The company has also appointed 3 Monkeys as its UK PR agency.

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