DMEXCO

Dmexco 2013 line-up finalised with speakers from Facebook, Microsoft, Amazon, Nestlé, ZenithOptimedia and Starcom MediaVest

By Angela Haggerty, Reporter

August 9, 2013 | 3 min read

The line-up for the 2013 Dmexco digital conference has been finalised with confirmation of speakers from Facebook, Microsoft, Amazon and Nestlé adding to earlier announcements confirming keynote speakers Keith Weed from Unilever and Marc Pritchard from Procter & Gamble.

Conference: Procter & Gamble's Marc Pritchard is a keynote speaker

Chairman and CEO of AOL Tim Armstrong will join Laura Desmond, CEO of Starcom MediaVest; Julia Jäkel, CEO of Gruner+Jahr; Achim Berg, CEO of Arvato; Mark D’Arcy, director global creative solutions at Facebook; Dominique Delport, CEP at Havas Media Group; and Frank Holland, corporate vice-president at Microsoft as one of some of the conference’s most high profile speakers.

Panel discussions will cover everything from the ‘future media DNA’ to big data. Frank Voris, CEO of Vivaki; Daryl Lee, global CEO of Universal McCann; and Doug Ray, global president at Carat will be explaining the growing potential of big data for the success of the entire industry during ‘CEO Media Talk: Unlock the meaning of Data’.

The conference will also feature a Women’s Leadership Table to “make sure that women’s power is represented in full force” at Dmexco 2013. Leading female names in the industry attending dmexco include Maria Zhang (Alike/Yahoo Mobile Group), Denise Colella (Maxifier), Lisa Utzchneider (Amazon), Kelly E Leach (Down Jones), Susanne Kunz (Procter & Gamble), Tina Beuchler (Nestlé) and Belinda Rowe (ZenithOptimedia Worldwide).

Global brand building officer at Procter & Gamble, Marc Pritchard, will discuss brand-building in a digital landscape during his keynote speech, while Unilever chief marketing officer, Keith Weed, will look at key trends and insights he is seeing globally.

Futher details about this year’s dmexco, which will take place on 18 and 19 September in Cologne, are available on the conference website, as is visitor registration.

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