Simon Pont joins Starcom MediaVest Group as chief strategy officer from Aegis Media

As chief strategy officer Pont will report directly to Starcom MediaVest Group CEO Steward Easterbrook, and moves from Aegis Media, which he joined in 2009 as worldwide business director. Of the appointment, Easterbrook commented: “Simon is an author, commentator and brand-builder, and joins us with an inspirational outlook and a wealth of experience and insight into the world of brands, media and communications that is second to none. We are really excited to have him on board.”

During his time with Aegis Media Pont was promoted to head of Vizeum Global Management in 2011 and chief strategy officer, Vizeum, in 2013. Prior to Aegis Media, Pont held the role of global strategy director and head of creative development at Naked Communications and has also held senior positions at Havas Media, Zenith Optimedia and Saatchi & Saatchi. He is also the author of advertising blog, The Better Mousetrap, and has written two books about the media and advertising industry and one contemporary rom-com novel.

Pont added: “SMG has some hugely talented people who crucially share the same vision. They want to be brilliant, and to shape what the media industry can achieve in our digital age. The prospect of joining and contributing to such an open-ended and shared vision is thrilling. Watch this space.”