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By Ishbel Macleod, PR and social media consultant

August 2, 2013 | 1 min read

Internet Explorer has extended its campaign, which aims to promote the service to new users, with a new video featuring inventor Eddie.

The mad inventor Eddie creates ‘products for non-IE users’.

The social campaign, created by Jam, this time sees Eddie unveil a ‘browser airbag’ to help with slow browser speeds.

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Deep Focus London

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