1 August 2013 - 3:58pm | posted by | 0 comments

Selfridges appoints Steak to handle paid search activity

Appointment: Steak will take on paid search responsibilitiesAppointment: Steak will take on paid search responsibilities

Selfridges has appointed digital agency Steak to manage paid search and PLA activity across desktop, tablet and mobile.

Brand campaigns will be re-launched using Google’s new Enhanced Campaigns tools and will focus on attracting new customer from non-brand searches. The agency will utilise Ad Extensions, Google shopping search, remarketing and new AdWords betas as they become available.

CEO of Steak, Oliver Bishop, said he was “thrilled” to be working with Selfridges.

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Booths opens newest store, live-streaming on Periscope, and sees over 1million impressions

17/04/2015
​To celebrate the opening of #BoothsHaleBarns (Booths's...

How To Build Relationships that Build Your Sales

17/04/2015
The fantastic Andy Edwards, founder of Nine 5 Three, will...

Partnering with Kentico for the TCMM Shutter Group

16/04/2015
The TCMM Shutter Group is a leading shutter manufacturer,...

BloominGirls : Be All That You Can Be

16/04/2015
Spork England is focused on helping people and communities...

Reaching a Russian Audience through Social Media

14/04/2015
Having launched a Russian website and social media presence...