31 July 2013 - 3:49pm | posted by | 0 comments

71% of companies see social customer care as a cost-saver

71% of companies see social customer care as a cost-saver71% of companies see social customer care as a cost-saver

Over three quarters (76 per cent) of companies believe that social media customer care is a driver of return on investment (ROI), research by Socialbakers has found.

Socialbakers surveyed hundreds of the most Socially Devoted companies to discover how they manage their social media.

It was found that 71 per cent of companies see social customer care as a way to save costs, while 84 per cent use multiple channels to handle their social customer care.



Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

Sports Bra Award Win

19/12/2014
Our super-star lingerie client, Wacoal Eveden, is...

Malibu - creating the perfect brand moment to enhance engagement

17/12/2014
The challenge How do you change customers’ perception of...

Driving Sales From Social During Black Friday

16/12/2014
The craze of Black Friday crossed the pond and hit the UK...

BREACH: LETS JACK

16/12/2014
‘Jack’ – the infectious track by British producer Breach...

Launching the Seasonal Cities App

15/12/2014
In Q3 2014 Rooster was tasked with launching the new travel...