£500,000 loan from Barclays sees JellyFish group invest in RTB Trading Desk and digital content creation
Jellyfish Group is to invest in Real-Time Bidding and digital content and asset creation having secured £500,000 working capital from Barclays.
The digital marketing company will use the loan to grow its digital offering, which will include the introduction of an RTB Display trading desk and content creation, with a particular focus on video production.
Barclays has also provided US bank accounts for the company’s US based office in Baltimore, which has grown to employ 16 people over the last two years.
James Downing, relationship director for the Technology, Media and Telecoms team at Barclays, said: “We are fully supportive of this ambitious company’s diversification of services and brands as well as their exciting plans for future growth.”
Meanwhile, Rob Pierre, CEO of Jellyfish Group added that it was looking to develop all existing digital services across the UK and US.
The Drum also understands that the agency is currently on the acquisition hunt, with interests in the experiential marketing and email newsletter space.
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