BBC News Online reports record 19.4m unique visitors on day of royal birth
The BBC has had double cause to celebrate the royal birth, after the event was credited with netting the broadcaster its single biggest day of web traffic ever, with 19.4m unique browsers logging in to follow developments on Monday.
This figure smashed a previous record high set at the peak of the English riots on 9 August 2011 when 18.2m logged in to track the mayhem.
The new peak occurred between 8 and 9pm when news of the baby’s birth finally came through.
It also dwarfs the tally of the UK’s second biggest news site, Mail Online, which managed just 8.2m unique browsers a day on average in June and 10.9m on Monday, according to estimates quoted by the guardian.
The Beeb’s stratospheric tally was boosted in no small part by the growing clout of mobile devices, which accounted for just under half the day’s figure of views.