23 July 2013 - 3:02pm | posted by | 1 comment

How brands celebrated the birth of the Royal Baby part two: Ryanair, Starbucks, Mumm, Cadbury, Lego, Blinkbox, B&Q

With the Duke and Duchess of Cambridge announcing the birth of their son last night, the first round of brands released their ads through Twitter late last night and early this morning. Throughout the day more and more brands have been joining the celebrations, here are some more of the best Royal Baby campaigns to come out of the last 24 hours.

Creative Review: 

Game

Game

Game suggests you don't need to be royal to own a kingdom.

Early Learning Centre

Early Learning Centre

The Early Learning Centre has added 50,000 limited edition Happyland Royal baby sets to its toy range.

Ryanair

Ryanair

Did Ryanair know something we didn't? If the baby had been a girl they'd have had to let infants go free for two days, instead of just the one a Royal son gets us.

Mumm

Mumm

From one Mumm to another.

Play-Doh

Play-Doh

Play-Doh have recreated Wills, Kate and their baby on the balcony of Buckingham Palace out of their iconic putty.

Delta

Delta

Delta's ad says its looking forward to showing the Royal heir the world, pretty sure his family own its own airforce though.

East Midlands

East Midlands

East Midlands is offering four first class tickets to London as part of a celebratory competition.

Sony Pictures

Sony Pictures

Sony Pictures congratulated the Duke and Duchess on their new arrival and promoted their upcoming release Smurfs 2 in one fell swoop.

Hostess Snacks

Hostess Snacks

Across the pond Hostess Snacks tweeted this image with the accompanying text "This summer, a precious little bundle of sweetness was born. And Will and Kate also had their baby."

Blinkbox

Blinkbox

Blinkbox spoofed classic 80s movie 'Look Who's Talking' to send its congratulations to Wills, Kate and the baby.

Cadbury

Cadbury

Celebrating the Royal birth and promoting its Joyville proposition all at the same time for Cadbury.

Yeovil Town FC

Yeovil Town FC

Yeovil Town FC decided to follow in the footsteps of the Duke and Duchess of Cambridge making its announcements by easel.

Tesco

Tesco

Tesco advertised a promotion on Moet to help the nation raise a toast to the new Prince.

B&Q

B&Q

B&Q put its 'Unloved Rooms' campaign front and centre for this ad suggesting products Wills and Kate may need to baby proof the palace.

Biscuiteers

Biscuiteers

Biscuiteers has released a special Royal Baby themed box of biscuits featuring silver spoons, regal rattles and the celebratory fizz-shaped iced vanilla biscuits.

Nandos

Nandos

Nandos sent well wishes to Wills and Kate using billboards outside its branches.

British Airways

British Airways

British Airways used a little wooden airplane to send its message of congratulations to the new parents.

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Comments

23 Jul 2013 - 18:14
Greg_Dillon's picture

Cheers for your second collection, I've compiled a summary of all brands so far that have jumped on the band wagon, interested in your thoughts and feedback - http://strat-talking.com/brands-celebrate-the-new-royal-baby/

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