PrimeLocation.com launches interactive campaign to #KeepTheAshesAtHome
Official Partner of the Test Match Grounds PrimeLocation.com has released an interactive campaign encouraging fans to support the English cricket team and #KeepTheAshesAtHome.
To back the team the property site has created a video encouraging fans to contribute to its Wall of Support, fans can then send their inspirational messages and images to the team via a dedicated microsite to be shown alongside the video.
“It’s already been a great year for British sport, what with the Lions tour victory and the recent Murray mania. We’re hoping that our campaign will really capture the imagination of the Great British public, encouraging them to come together, keep that feel good factor going and help our team score a hat trick against Australia,” commented PrimeLocation.com CEO, Alex Chesterman.
Fans can also share their messages of support via the hashtag #KeepTheAshesAtHome.
On top of the campaign PrimeLocation.com team has created a second interactive microsite dedicated to the top 10 most exciting Ashes matches, exploring the game’s most pivotal moments. Fans are encouraged to interact with the top 10, with an invitation to comment on the matches featured and highlight any moments they think have been missed.
Chesterman added: “Good luck lads, let’s Keep the Ashes at Home.”