Saatchi and Saatchi launch high speed broadband slot for Telecom NZ
Saatchi and Saatchi has designed a new campaign for Telecom NZ’s high-speed Ultra Broadband range.
Saatchi and Saatchi NZ designed the campaign
The campaign comprises a TV spot with the emphasis on speed, and will be supplemented by TV, radio, digital and outdoor executions.
“Executionally it feels like Telecom at its absolute best,” said Antonio Navas, creative at Saatchi & Saatchi NZ.
“We’re ecstatic that we’ve been able to bring such a great idea to life in such an impactful way.”
Telecom’s general manager of brand, communications and digital, Kellie Nathan said:
“Not only is this the most exciting comms work Telecom’s done in years, it’s some of the best work I’ve ever seen. There’s no doubt it’s going to deliver the sort of cut-through we are hoping for.”