Reebok unveils new ad starring Rampage Jackson, Demarcus Ware and a rogue squirrel
Reebok has launched a new ad created by mcgarrybowen, showing how the new ATV19+ model can see athletes through any type of exercise.
The ad follows two athletes, martial artist Rampage Jackson and Dallas Cowboys’ defensive end Demarcus Ware, as they are forced off-road by an errant squirrel.
Credits
Client: Reebok
Agency: McGarry Bowen NY
Exec. Creative Director: Avery Carroll
Creative Director- Art: Jeremy Lamin
Production Company: H.S.I
Director: Ryan Ebner
Post Production/VFX: MassMarket
Lead Technical Director: Dean Robinson
Edit: Wildchild
Editor: Jeff Stevens
Content created with:
mcgarrybowen
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