Red Tettemer + Partners has renamed itself, becoming Red Tettemer O’Connell + Partners (RTO+P) and has opened a West Coast office in Venice, California.
The change of name reflects Steve O’Connell’s, executive creative director and partner, role in the agency.
The new LA shop is being led by Perry Morris, who has been promoted to managing director having spent the past year as account director working with clients including Under Armour, Planet Fitness and Burger 21.
Steve Red, president and CCO at the agency, said of the move, “We’re proud to be East Coasters but we’re also cowboys. And eventually cowboys have to head west.”
RTO+P plans to open the Venice agency on 12 August, 2013.