Calvin Klein unveils new advert starring Rooney Mara
Calvin Klein’s latest advert for its new fragrance has been revealed.
Starring Rooney Mara, the 60-second black and white film was directed by David Fincher while the print ad was shot by Jean-Baptiste Mondino,
The ad’s soundtrack, ‘Runaway’, comes from the Yeah Yeah Yeahs.
Commenting on becoming the face of CK, Mara said: "It's an honour to be part of a brand with such a legacy of breakthrough advertising.
“The Downtown fragrance holds true to the chic, confident and simple feeling of the Calvin brand. The effortless and timeless appeal of the Calvin Klein Collection and the Downtown scent made this a natural partnership."