News

Nissan set to use fans’ Instagram and Vine videos in next advert

Nissan has launched a competition asking fans to submit their Instagram and Vine videos to feature in a national Nissan TV commercial.To enter the competition, users have to submit a six-to-15 second video on Vine or Instagram about what they love and include at least one Versa Note cutout, which can be downloaded from the Your Door To More website. Three winners will then have their videos featured in a Nissan TV ad to promote the Versa Note later this year. “Cars don't just take us places. They help us chase dreams, seek adventure, and enjoy life to the fullest,” said Jon Brancheau, vice president, marketing, Nissan North America. “We want to celebrate that freedom and the creativity it can inspire.”

Get the Newsletter

Keep up to date with the latest news and insights.

Subscribe

Jennifer Faull

Jen Faull is deputy news editor at The Drum with a remit to cover the latest developments in the retail and FMCG sectors. Based in London, she has interviewed major business figures including top marketers from Mondelez, Unilever, Tesco, and Lidl.

All by Jennifer