Mr Miyagi, Julia Roberts and Keanu Reeves inspire the new adverts for BGH TVs
Characters from classic films such as Pretty Woman, Karate Kid, and The Matrix have inspired a series of new adverts for the BGH Smart TV.
Created by Del Campo Saatchi & Saatchi, the ‘Emails’ campaign comprises three spots starring Mr. Miyagi, Julia and Keanu. In each 30-second spot a man writes an email to an actor through the Smart TV to solve some problems
Credits
Client: BGH
Product: BGH Smart TV
Campaign title: “Mr. Miyagi” / “Julia” / “Keanu”
Agency: Del Campo Saatchi & Saatchi
Executive creative director: Maxi Itzkoff / Mariano Serkin
Creative director: Ariel Serkin / Juan Pablo Lufrano
Creative team: Lucas Bongioanni / Javier Agena Goya
Production company: Primo
Director: Nico Perez Veiga
Postproduction: PickleHouse
Music: Circle of Sound