Just Eat appoints Mediator to promote challenger brand
Online takeaway business Just Eat has appointed Mediator to drive third party partnerships and promotions for its 'Don't Cook, Just Eat' brand proposition.
Appointment: Just Eat has enlisted the services of Mediator
The agency will launch the activity for the challenger brand later in the year. The takeaway service gives customers access to over 17,000 local takeaway restuarants with its online ordering service.
Business director at Mediator, Tara Honeywell, said: "We're extremely excited to be working with Just Eat across a game-changing partnership strategy."
Other Mediator clients include Alton Towers, T-Mobile, Superdrug and Legoland.
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