8 July 2013 - 9:49am | posted by | 0 comments

LV= appoints Victoria Wentworth as brand & life marketing director

LV= appoints Victoria Wentworth as brand & life marketing directorLV= appoints Victoria Wentworth as brand & life marketing director

LV=, the financial mutual, has announced the appointment of Victoria Wentworth as its new brand and life marketing director.

Wentworth was previously international customer strategy director at Aviva, devising the firm’s customer marketing strategy and planning.

The new role will see her assume responsibility for overall marketing strategy and vision for life products as well as ensuring that their marketing fits with the LV= group brand.
Wentworth will report directly to Richard Rowney, LV= Life and pensions managing director.

Richard Rowney, LV= life and pensions managing director said: “As a result of considerable investment in our people, our products and our service, the Life business has grown significantly in recent years. Appointing someone of Victoria’s calibre will help us to continue to be seen as an ambitious player in our chosen markets.”

Victoria Wentworth, LV= brand and life marketing director said: “LV= has a reputation for its nimble, customer focused approach and as such it is an exciting time to join the team. Its current offering puts LV= in an excellent position for further growth and I look forward to working with the team to help build on the successes they have already achieved.”

Don't miss out... Get your Marketing news by email

See all specialist newsletters

28 related companies from Profile Hub:

Be the first to comment on this article: sign in or register.

Latest Projects from the Profile Hub

New Forest National Park - Young David Attenborough discovers the Tech Creche

21/08/2014
Research conducted by the New Forest National Park...

Case Study | Building Blocks

20/08/2014
Building Blocks's Operations Director and Co-Founder, tell...

Social Media Training

18/08/2014
We love to share what we know and what we've learned about...