Beattie McGuinnes Bungay's Arthur Tindsley joins Microsoft Advertising as creative technologist

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By Gillian West, Social media manager

June 14, 2013 | 1 min read

Microsoft Advertising has appointed Beattie McGuinnes Bungay’s Arthur Tindsley to the newly created role of creative technologist.

Based in Microsoft’s London office, Tindsley will report to Mircosoft’s head of advertising solutions James Hayr.

Hayr commented: “Arthur brings rich experience with him, which will be key to developing the future of advertising at Microsoft…. Arthur’s appointment is a proof-point to our ongoing commitment to working with advertisers to execute beautiful and seamless campaigns across devices, without compromising the quality of their creative assets.”

As creative technologist Tindsley will work in partnership with industry agencies, as well as creative lead, Duncan Stafford, unlocking the technological potential and reach or Microsoft’s integrated product ecosystem.

Tindsley brings an in-depth understanding of new technologies to the role. His knowledge will be used to create exciting and compelling campaign for brands and consumers alike.

Of his appointment, Tindsley said: “I look forward to assisting Microsoft in shifting the bar for advertising creativity and challenging the technology available, enabling us to write the future of digital advertising.”

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