Ad of the Day: Doritos - I Love Rock N Roll

This 60" version of the Mariachi-oriented Doritos ad brings a little extra pizazz to the proceedings. The South American carnival atmosphere has fun visual references to the rock'n'roll era, and at the same time it's wonderfully ploddy - as if this genre of music is totally alien to our colourful band.

Agency: Abbott Mead Vickers BBDO

Creative Director: Mark Fairbanks

Creative: Prabhu Wignarajah / Jeremy Tribe / Thiago de Moraes

TV Producer: Rebecca Holt

Production Co: HSI London

Director: Olly Williams

Producer: Simon Monhemius

Photography: Sam Goldie

Production Manager: Sandra Jordan

Post Production: Absolute Post

Editing House: Stitch

Audio: AMV Lab

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The Drum is a global media platform and the biggest marketing website in Europe. We produce The Drum magazine, 30 awards and events and manage The Drum Network which aims to make independently minded agencies more successful. We also help brands find the right agencies to work with through the Recommended Agency Register (RAR).

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