The Independent strikes a deal with Microsoft becoming the latest news publisher on Window 8's Bing news app
The Independent is to partner with Microsoft’s Bing to bring the paper’s latest news to the UK Bing News app for Windows 8. The Independent joins six other UK publishers on the app including the likes of the Guardian, The Times and Sky News. The deal sees all original content from The Independent’s team of journalists accessible to Windows 8 users with just one tap of the Start screen. As with all featured publishers, readers will have access to the entire newspaper from within the app, including the opinion section ‘Independent Voices’. Selected content from The Independent will also be drawn into ‘Bing Daily’ – a round-up of the biggest news stories each day from each publisher. Head of licensing and syndication for The Independent, Michael Pocock, said the deal was “testament to The Independent’s ongoing commitment to digital innovation and growth”.