The Lazy Camper turns to Faith PR to develop communications strategy

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By Jennifer Faull, Deputy Editor

June 5, 2013 | 2 min read

Jacob Hill’s festival kits company The Lazy Camper has appointed Faith PR to develop the brand and produce and implement a strategy to develop recognition of the company in the UK’s leisure market.

Stefanie Hopkins, Faith PR founder, said: “Faith PR has strong credentials through extensive experience of working with the business to consumer market and I am excited that we are going to be working with Jacob so more people know about his achievements and what The Lazy Camper can offer.”

The Lazy Camper recently secured £180k worth of investment and has landed a contract to be the online camping partner of the V Festival.

Jacob Hill added: “I am delighted at the success of the The Lazy Camper and hope to build the company’s profile with Faith PR. I hope this is only the start - I want to keep developing the brand to offer more quality, convenient and affordable products that take the pain out of travelling and camping.

“I look forward to working with Stefanie and her team to ensure that as many people as possible know about what we offer.”

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