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IAB looks to nail key 2013 trends at Sydney event

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By Steven Raeburn, N/A

June 4, 2013 | 2 min read

An expert panel will be ascending the Sydney Tower on 13 June as the Internet Advertising Bureau hosts its Digital Marketer of the Future event.

The IAB event is on 13 June

Panellists include Peter Roper, editor of Marketing Mag, John Batistich, director of marketing, Westfield Group, and Matt James, managing director, Mi9 Media.

“It’s an exciting time to be a marketer,” The IAB said announcing the event.

“Connected devices are evolving at a phenomenal rate and driving behaviour that we simply haven’t seen before. As well as being exciting, the rate of change can be overwhelming with marketers constantly playing catch-up with consumers.

“Identifying and understanding the key trends impacting the marketing industry is the key for future-proofing your business, and your career.”

The event comprises a breakfast seminar, aimed at discovering the big digital trends for 2013 and beyond.

Niall McKinney, the CEO of The Knowledge Engineers will be guest speaker.

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